Borden's LALA Introduces Two New Better-for-You Yogurt Products
The new products include a portable hunger-curbing yogurt smoothie as well as a 100 calorie yogurt smoothie variety.
LALA, a Borden Dairy brand, today announced its expansion with the debut of two new products to their signature line of on-the-go yogurt smoothies—including a portable hunger-curbing yogurt smoothie as well as a 100 calorie yogurt smoothie variety.
LALA Healthies Curb is the first of the brand's new Healthies line, which will focus on better-for-you varieties. LALA has plans to expand upon this launch with other healthful yogurt smoothie varieties in the coming year.
LALA 100 Calorie is a portion-controlled yogurt smoothie. While 100 calorie spoonable yogurts have been on the market and performing well for some time, consumers have not had access to a portion controlled, on-the-go drinkable yogurt, company officials say.
LALA Healthies Curb and LALA 100 Calorie join LALA's signature line of Greek and Core Yogurt Smoothies. All LALA Yogurt Smoothies contain no high fructose corn syrup, no artificial colors or flavors and are made with real fruit.
"LALA yogurt smoothies are loved by consumers for the taste, convenience and quality ingredients. We know that 59 percent of yogurt drinkers consume them as a meal, so we wanted to provide options for people who regularly eat on the run, but don't want to sacrifice flavor or nutrition," says Desiree Johnson, director of marketing at Borden Dairy. "We are continuously looking to provide our customers with added benefits and new LALA Healthies Curb and LALA 100 Calorie are a great way to do so."
LALA Healthies Curb combines grains and proteins for a nutritious beverage that fights hunger while on the go. With 10g of protein, 8g of whole grains plus a healthy amount of fiber in every drink, LALA Healthies Curb helps keep cravings at bay and sustain energy throughout the day. LALA Healthies Curb comes in three flavors including Wild Strawberry, Toasted Pecan and Orange Pineapple.
LALA Healthies Curb will be available at grocery stores and retailers nationwide beginning July 2016 in four-packs of 6.7 oz. bottles.
LALA 100 Calorie Yogurt Smoothies start with the flavor and protein of wholesome yogurt. And, because many are watching what they eat, LALA has packaged their on-the-go smoothies to make counting calories easy – only 100 in every serving of LALA 100 Calorie. The flavors include Wild Strawberry, Mountain Blueberry and Cherry Vanilla.
LALA 100 Calorie will be available at grocery stores and retailers nationwide beginning July 2016 in four-packs of 7 oz. bottles
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