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Ips Snacks Introduces Protein Popcorn

Each serving includes five grams of protein- the same amount as 20 almonds.

Rebekah Marcarelli, Senior Editor

January 1, 2018

1 Min Read
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Ips Snacks launched a new line of protein popcorn that is made with whey protein.

Each serving includes five grams of protein- the same amount as 20 almonds. Made with non-GMO corn, gluten free, available in two flavors, and only 150 calories per serving, this healthy alternative to traditional popcorn satisfies a multitude of dietary and snacking concerns.

Ips Chips has recently gone through a complete rebranding earlier this year included all new packaging and even an update to their ingredients. The brand then continued on this path of growth and expansion by bringing in 2 industry veterans to the team to help meet the increased demand and ensure the snacks are available in more and more markets and retailers.

“We have seen great success with Ips Chips, but knew we wanted to expand on the salty snacks with protein category and popcorn was a natural fit for us and our customer,” says Ips Snack CEO, Adam Kamenstein. “What we have learned is that people want healthy and protein, but they also want flavor, and they will not be disappointed with Ips Pop.”

Containing no artificial flavors, colors, or preservatives, Ips Pop – a Kosher product – is available in two varieties: White Cheddar (made with real cheese) and Classic Salted (salt and natural butter flavor). Single-ounce packages retail for $1.49; 5-ounce packages retail for $3.49.  This newest addition will be available in retailers across the country by mid-October. Experience the difference in snacking with Ips Pop.

About the Author

Rebekah Marcarelli

Senior Editor

Rebekah Marcarelli comes to the grocery world after spending several years immersed in digital media. A graduate of Purchase College, Rebekah held internships in the magazine, digital news and local television news fields. In her spare time, Rebekah spends way too much time at the grocery store deciding what to make for dinner.

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