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Supermarkets offer culinary inspiration in the meat department

Consumers seek out new and appealing meal options as cooking fatigue sets in

Richard Mitchell

December 24, 2020

5 Min Read
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While the surge in at-home meal preparation is already boosting meat revenues, many consumers are growing increasingly tired of familiar offerings and craving more novel and exciting alternatives.CAMIJ/ISTOCK

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About the Author

Richard Mitchell

Richard Mitchell has been reporting on supermarket developments for more than 15 years. He was editor-in-chief of publications covering the retail meat and poultry, deli, refrigerated and frozen foods, and perishables sectors and has written extensively on meat and poultry processing and store brands. Mitchell has a bachelor's degree in journalism from the University of South Carolina.

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