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Amazon expands Key In-Garage Grocery Delivery

Online grocery service now offered in 5,000 U.S. cities and towns

Russell Redman

April 27, 2021

3 Min Read
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Through the Key by Amazon In-Garage Grocery Delivery service, Prime members can have their Whole Foods Market or Amazon Fresh online grocery delivery orders placed inside their garage.Amazon

After a limited launch last fall, Amazon has rolled out its Key by Amazon In-Garage Grocery Delivery service across its entire grocery delivery footprint.

Seattle-based Amazon said Tuesday that Key by Amazon In-Garage Grocery Delivery is now available to members of its Prime customer benefits program in more than 5,000 U.S. cities and towns. Through the service, Prime members can opt to have their Whole Foods Market or Amazon Fresh online grocery delivery orders placed inside their garage.

Amazon initially launched Key In-Garage Grocery Delivery in Chicago, Dallas, Los Angeles, San Francisco and Seattle last November, at which time the company said it planned to roll out the service to 4,000 cities and towns. Key In-Garage Delivery for Amazon orders made its debut in 50 cities in April 2019.

“We’ve worked hard to bring the convenience of grocery delivery from Amazon Fresh and Whole Foods Market to even more Prime members, now reaching customers in more than 5,000 cities and towns,” Stephenie Landry, vice president of grocery at Amazon, said in a statement. “I’m thrilled to offer customers Key In-Garage Grocery Delivery and believe this expansion illustrates our commitment to continually innovate to make the experience of ordering groceries online even better for customers.”

Related:Whole Foods Market adopts Amazon One palm-scanning payment service

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Customers can use the Key by Amazon app or Amazon mobile shopping app to get an alert when their package is delivered.

Key In-Garage Delivery enables Prime members with a Chamberlain Group myQ Smart Garage Hub or compatible garage door opener to receive packages in their garage. After linking their myQ app with Key, customers click on “Key Delivery” at checkout upon finishing their shopping at amazon.com/wholefoods or amazon.com/fresh. Packages are brought by a trained delivery professional, and customers can use the Key by Amazon app or Amazon mobile shopping app to get an alert when their package is delivered.

Users also can view videos of the delivery by using a compatible Ring smart home camera with their Ring Protect Plan or a LiftMaster Smart Garage Camera powered by myQ with a myQ Video Storage Subscription, Amazon said.

In support of the expanded service, Amazon is offering a $20 Amazon credit after customers’ first in-garage grocery order.

“Customers who tried Key In-Garage Grocery Delivery have loved the service, which is why we’re expanding it to everywhere Amazon offers grocery delivery,” commented Pete Gerstberger, head of Key by Amazon. “As customers look for more convenience in their daily lives, we’re excited to deliver another service that not only helps them save time, but provides peace of mind knowing that tonight’s dinner is safe in their garage and out of the weather.”

Related:Amazon launches Key In-Garage Grocery Delivery service

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Users can view videos of the delivery by using compatible smart home cameras and services.

In a recent Morning Consult poll commissioned by Amazon, nearly 70% of Americans said grocery delivery provides a convenient option when they don’t have time to make a trip to the supermarket. Fifty-four percent cited convenience as the most important benefit of grocery delivery service, and of those respondents, 77% reported saving time as an advantage.

Currently, Amazon operates 12 Amazon Fresh supermarkets in California (eight locations) and Illinois (four locations), while Austin, Texas-based specialty grocer Whole Foods, an Amazon subsidiary, operates 503 U.S. stores in 43 states.

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About the Author

Russell Redman

Senior Editor
Supermarket News

Russell Redman has served as senior editor at Supermarket News since April 2018, his second tour with the publication. In his current role, he handles daily news coverage for the SN website and contributes news and features for the print magazine, as well as participates in special projects, podcasts and webinars and attends industry events. Russ joined SN from Racher Press Inc.’s Chain Drug Review and Mass Market Retailers magazines, where he served as desk/online editor for more than nine years, covering the food/drug/mass retail sector. 

Russell Redman’s more than 30 years of experience in journalism span a range of editorial manager, editor, reporter/writer and digital roles at a variety of publications and websites covering a breadth of industries, including retailing, pharmacy/health care, IT, digital home, financial technology, financial services, real estate/commercial property, pro audio/video and film. He started his career in 1989 as a local news reporter and editor, covering community news and politics in Long Island, N.Y. His background also includes an earlier stint at Supermarket News as center store editor and then financial editor in the mid-1990s. Russ holds a B.A. in journalism (minor in political science) from Hofstra University, where he also earned a certificate in digital/social media marketing in November 2016.

Russell Redman’s experience:

Supermarket News - Informa
Senior Editor 
April 2018 - present

Chain Drug Review/Mass Market Retailers - Racher Press
Desk/Online Editor 
Sept. 2008 - March 2018

CRN magazine - CMP Media
Managing Editor
May 2000 - June 2007

Bank Systems & Technology - Miller Freeman
Executive Editor/Managing Editor
Dec. 1996 - May 2000

Supermarket News - Fairchild Publications
Financial Editor/Associate Editor
April 1995 - Dec. 1996 

Shopping Centers Today Magazine - ICSC 
Desk Editor/Assistant Editor
Dec. 1992 - April 1995

Testa Communications
Assistant Editor/Contributing Editor (Music & Sound Retailer, Post, Producer, Sound & Communications and DJ Times magazines)
Jan. 1991 - Dec. 1992 

American Banker/Bond Buyer
Copy Editor
Oct. 1990 - Jan. 1991 

This Week newspaper - Chanry Communications
Reporter/Editor
May 1989 - July 1990

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