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The Fresh Market launches Hot and Fresh Pizza

The new Neapolitan-style pizza beat out Domino’s in a blind taste test, the retailer said

Supermarket News

May 10, 2024

1 Min Read
The Fresh Market_Hot and Fresh pizza.jpg
The Fresh Market

The Fresh Market has launched a new foodservice at retail offering: Hot and Fresh Neapolitan-style pizza, which the retailer said was the “winner” in a blind taste test against Domino’s pizza.

Each pizza features crushed Italian tomatoes and fresh mozzarella cheese, with a crust made with Neapolitan flour. Flavors include Hot Honey Pepperoni, Classic Pepperoni, Cheese, Ensalada, Margherita, and Pepe Fromage. Each flavor comes in two sizes: 12” pizzas, which start at $7.99, and 16” pizzas, which start at $12.99.

According to The Fresh Market, in a blind taste test involving 502 participants, the new Fresh Market pepperoni pizza won with some 61% of participants chose the retailer’s new pepperoni pizza over Domino’s pepperoni pizza. 

The pizzas will be available at all Fresh Market locations. 

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