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Invafresh strengthens AI-enhanced fresh retail platform solution
Features will help retailers improve traceability of products
Supermarket News Staff
May 1, 2024
1 Min Read
Investing in strict ingredient and labeling protocols is crucial for today's grocery retailers to ensure consumer safety, regulatory compliance and brand reputation.Invafresh
Invafresh today announced the addition of new capabilities to the Recipe Manager product in its AI-enhanced Fresh Retail Platform. These features will help grocery retailers to improve traceability of ingredients and products throughout the entire supply chain, implement quality control measures, and develop nutrition ingredient food labels that are compliant with industry regulations.
Investing in strict ingredient and labeling protocols is crucial for today's grocery retailers to ensure consumer safety, regulatory compliance, and brand reputation. Improved benefits for grocery retailers include:
Enhanced consumer trust and safety by having the ability to approve ingredients to ensure compliance with safety requirements and enhance customer loyalty
Streamlined transparency and compliance by linking ingredients to manufacturers, ensuring regulatory compliance, and adherence to labeling requirements. This reduces the risks associated with non-compliance penalties, product recalls, and reputational damage
Efficient allergen management through the grouping of allergens to facilitate regulatory compliance and consumer safety by providing clear information, empowering consumers to make informed decisions and enhance a retailer’s brand trust
Simplified and standardized labeling processes with pre-configured extra text capabilities to allow for consistency in labeling, saving valuable time and resources
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