Ralph Raiola

Articles by Ralph Raiola
WHAT'S IN A NAME? 
Will the name game of branding change the face of the produce department? Probably not anytime soon, and maybe never, according to industry sources questioned
AMERICAN SUPPORTS STRAWBERRY WORKERS 
SALT LAKE CITY -- After signing an agreement with the United Farm Workers, American Stores Co. here has become one of the largest supermarket operators
PEAR GROUP HOPES BARTLETT DRIVE BEARS FRUIT 
SACRAMENTO, Calif. -- The California Pear Advisory Board is trying to lure retailers into season-long commitments to its 1997 promotion program of Bartlett
FORGET ME NOT 
Members of the retail floral community say supermarket floral operations have come a long way -- but they are still being hindered by perceptions of inferiority
GELSON'S GREATER FOCUS ON ROSES LEADS TO GROWTH IN SALES 
ENCINO, Calif. -- Everything seems to be coming up roses for Gelson's Markets' floral departments.After stepping up its commitment in that area three
CYCLOSPORA SAID TO HURT SOME SUMMER BERRY SALES 
ATLANTA -- Reports of several incidents of cyclospora infection linked to raspberries, which surfaced several weeks ago, are having negative effects on
RALPHS SOWS OUTSIDE ADS TO REAP GREATER COUNTRY FAIR SALES 
SAN DIEGO -- Ralphs Grocery Co. is expanding its annual Country Fair summer promotion outside of its stores here, hoping to grab consumers' attention
FRUITFUL FOURTH 
Supermarkets are busy lighting the fuses for their Fourth of July produce promotions, which are known for generating explosive holiday sales, according
FOOD 4 LESS DOLE DISPLAY IS TOP BANANA 
SALEM, Ore. -- A Food 4 Less here was able to move more than 34,000 pounds of bananas in a promotion that lasted less than a week, putting up impressive
CHAINS PROMOTE PRODUCE WITH VEGETABLE FRIENDS 
Some retailers are luring children and their parents into the produce department with a newly developed toy merchandising program that promotes fruits
WHOLE FOODS IS STRESSING SAFETY IN ITS PRODUCE CAMPAIGN 
AUSTIN, Texas -- Whole Foods Market here is promoting the organic produce in its stores as a safe alternative to bioengineered produce.The promotion included
HOLIDAYS SEEN KEEPING BAKERIES' SUMMER SALES HOT 
With summertime at hand, retailers interviewed by SN said they are relying on holidays in planning their bakery merchandising strategies to keep sales
FOOD EMPORIUM UNIT GOES FOR SIZE, VARIETY 
FORT LEE, N.J. -- A new Food Emporium here boasts that chain's largest produce department to date, one that sports new sections and expanded variety.Among
FARM BOY SOWING FOR A FRESH SALES HARVEST 
CORNWALL, Ontario -- Farm Boy Fresh Market, an independent operator based here, is reaching for a piece of market share with a large, powerful produce
REVAMPED FOODLAND FRESH GATHERING THE LONG GREEN 
CHARLESTON, W.Va. -- Wholesaler Supervalu, Minneapolis, is chasing after greater sales in produce and other fresh departments with a revamped Foodland

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