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Sprouts Spotlights Organic—Even in Pet

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Sprouts Spotlights Organic—Even in Pet
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Sprouts Farmers Market prides itself on its “good for you, good for your family and good for the planet” grocery model—and that also includes pets.

The Phoenix-based grocer carries the leading brands in natural and organic pet foods and treats, including Blue Buffalo, I and Love and You, and Castor & Pollux.

With an assortment of better-for-your-pet products, Sprouts said it knows nutrition is important for pets, especially when it comes to organic. “Just as the paleo diet suggests, eating whole foods like our early ancestors did, has health benefits. The same is true for our pets,” the grocer states on its website.

Sprouts adds that its organic pet food does not contain any gluten, animal by-products or fillers. It also carries healthy dog and cat treats, as well as supplements for pet health, including probiotics, flax oil and multivitamins. 

Organic pet food is gaining momentum due to the increased humanization of pets, finds an Organic Pet Food Market Forecast from market researcher Reportlinker.com.  

The report, which forecasts that the organic pet food market will grow at a CAGR of 8.9% from 2021 to 2028, reveals that consumers purchasing organic products are adapting the same purchasing behavior for their pets and, in turn, demanding clean-label organic pet foods. It valued the organic pet food market at $4,991.54 million in 2021 and projected it to reach $9,090. 20 million by 2028. 

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