Fresh Thyme Market launches open call for best “Better-For-You” birthday cake in the Midwest

Fresh Thyme Market wants to have its cake and eat it too. The Midwest grocer is giving local bakeries the chance to win $5,000 in celebration of its 10^th birthday.

Bakeries can submit fresh, “better-for-you” cake recipes for a chance to be named the grocer’s official 10^th birthday cake, plus a cash prize of $5,000 for their business, mentorship from an expert panel, as well as an additional $5,000 donation towards a Fresh Thyme Market local Feeding America food bank.

Fresh Thyme Market invites all local bakeries and community members in the communities it operates in to submit a cake recipe or cast a vote for the winner. Local bakeries with a Fresh Thyme Market in their state are invited to submit from now until April 26 at 11:59pm central time.

Those entering must submit:

Three finalists will have their cakes sampled during in-store events on May 18 at all Fresh Thyme Market locations. Shoppers at these locations will have the opportunity to taste and vote for their favorite cake to be named the winner. Plus, Fresh Thyme Market is raffling off 10 Fresh Thyme Market gift cards valued at $100 each to shoppers who participate.

Fresh Thyme Market is a full-service specialty natural foods and grocery retailer with 70 stores in 10 states throughout the Midwest. The company employs over 4,000 associates.