Sponsored By

Lee Kum Kee Expands Sriracha Offerings

The new flavors include Sriracha Barbecue Sauce and Sriracha Stir-Fry Sauce.

Rebekah Marcarelli, Senior Editor

January 1, 2018

1 Min Read
Supermarket News logo in a gray background | Supermarket News

Lee Kum Kee expanded its Sriracha sauce lineup with two new innovations featuring the spice blend. 

Lee Kum Kee’s Sriracha Barbecue Sauce ($3.99, 18 oz.) is a spicy twist on the classic barbecue sauce as it combines paprika, mustard seeds and chili peppers to create an balance of smoky, sweet and spicy. Additionally, Sriracha Stir-Fry Sauce ($3.99, 18 oz.), is a zesty gluten-free blend of honey, garlic, and spicy chili peppers. The new Asian-inspired sauces round out the company’s family of Sriracha offerings, which includes Lee Kum Kee Sriracha Chili Sauce, Sriracha Mayo and Sriracha Ketchup. 

“Lee Kum Kee has brought bold, authentic Asian flavors to your table for nearly 128 years,” says Elaine Thai, Lee Kum Kee, vice president of marketing. “People love the sweet, spicy taste of Sriracha, and our new innovations fulfill the demand for tasty, flavor-forward options that demonstrate its versatility. Our newest offerings enhance your favorite proteins and vegetables and provide the perfect balance of bold Sriracha flavor when cooking or barbecuing, without any need for pre-measuring or blending.”

About the Author

Rebekah Marcarelli

Senior Editor

Rebekah Marcarelli comes to the grocery world after spending several years immersed in digital media. A graduate of Purchase College, Rebekah held internships in the magazine, digital news and local television news fields. In her spare time, Rebekah spends way too much time at the grocery store deciding what to make for dinner.

Stay up-to-date on the latest food retail news and trends
Subscribe to free eNewsletters from Supermarket News

You May Also Like