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Red Gold and Pop! Gourmet Foods Team Up with Huy Fong for Sriracha Hot Chili Sauce Ketchup

Lindsey Wojcik

January 1, 2018

2 Min Read
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Sriracha logo in a gray background | SrirachaRed Gold has teamed-up with original Huy Fong Sriracha Hot Chili Sauce and Pop! Gourmet Foods, to introduce Sriracha Hot Chili Sauce Ketchup. “The new, specially crafted combination of the original Huy Fong Sriracha Hot Chili Sauce and premium Red Gold Tomato Ketchup is amazingly delicious and spicy,” says Brian Reichart, president and CEO of Red Gold. “Huy Fong’s intensely flavorful blend of sun-ripened chili peppers and garlic adds the perfect spicy kick to our premium Red Gold Tomato Ketchup. This product is also made with real sugar, real red chilies and real Huy Fong Sriracha Sauce, giving it the perfect sweetness with a touch of garlic that adds a flavor punch to any dish.” The new Sriracha Ketchup, initially offered in a 20-ounce inverted red plastic squeeze bottle, will be available to both supermarket retailers and restaurant operators in early June. The bottle graphics feature a deep red Huy Fong label with the iconic white rooster and green flip top cap that will be instantly identifiable by customers. Later in 2015, Red Gold will introduce 9-gram portion control packets for use by quick service restaurants and for take-out. “I feel so happy that Pop Gourmet is working together with Red Gold on products that bears my rooster logo and uses my original Huy Fong Sriracha Hot Chili Sauce,” says David Tran, Huy Fong founder and CEO. Both companies are American-owned and produce all of their products in the USA. Red Gold LLC, partnered with Pop Gourmet, to use Huy Fong’s Sriracha Hot Chili Sauce recipe and graphics through Pop! Gourmet Foods’ existing partnership with Huy Fong Foods. “We are confident that Huy Fong’s iconic position within the retail and foodservice industries is powerful and important in meeting the trend toward spicier foods. This led to our licensing agreement with Huy Fong,” says David Israel, CEO of Pop! Gourmet Foods. "We wanted the best of the best in both hot sauce and ketchup which led us to Red Gold, the gold standard in everything tomatoes. This partnership has enabled us to craft this amazing new Sriracha Ketchup.” Sriracha Hot Chili Sauce Ketchup is an ideal condiment for burgers, fries, appetizers and much more, company officials say. The spicy ketchup is also perfect for combining with one or two other ingredients, such as mayonnaise or ranch dressing, to easily craft one’s own signature sauce.

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