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Snyder of Berlin debuts Patriotic packaging

Richard Turcsik

January 1, 2018

5 Min Read
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SnyderofBerlinBOX logo in a gray background | SnyderofBerlinBOXSnyder of Berlin is debuting  a full line of new and revitalized hometown packaging in an array of new sizes for its potato chip line. Just in time for summer, including Memorial Day,  July 4th and Labor Day Snyder of Berlin products will be shipped in Patriotic boxes that will be on display in supermarkets, convenience stores and mass market retailers.

The diverse product line is now available in new 2.75 oz.; 6.75/7 oz., 9.5 oz. and 15 oz. Party Size. The new extended packaging pays homage to Berlin, Pennsylvania with 11 flavors each featuring a different landscape or location. Snyder of Berlin offers a full range of snacks using locally grown ingredients.    The snacks have a fresh taste and still offer small town pride which is crafted in every bag of Snyder of Berlin.  Snyder of Berlin has been made in the Laurel Highlands since 1947.  The products can be found in supermarkets, convenience, mass market, club and specialty stores or purchased online at www.snyderofberlin.com Suggested retail prices are: $1.49 for the 2.75 oz., $2.50 for the 6.75/7 oz., $4.29 for the 9.5 oz. and $4.99 for the 15 oz. party size.   The Snyder of Berlin® potato chips are available in Original, Bar-B-Q, Honey Bar-B-Q, Sweet and Sassy Bar-B-Q, No Salt, Vlasic Dill Pickle, Salt & Vinegar, Cheddar, Sour Cream, Rippled and Wavy. A majority of Snyder of Berlin chips are Gluten-Free; always check the bag for Gluten-Free claims. The Barn photo seen front and center on each package reminds consumers of the barns seen dotting the landscape throughout the Berlin, PA area.  Different flavors of Snyder of Berlin chips feature information panels of unique locations throughout Pennsylvania’s Laurel Highlands. The locations that are featured are: Ohiopyle Falls, The Wolf Rocks in Linn Run State Park, The Great Allegheny Passage Bike Trail, The Somerset Historical Center, The Lower Humbert Covered Bridge, Seven Springs Mountain Resort, Fort Ligonier, Fallingwater, Beam Rocks, Powdermill Nature Reserve, and High Point Lake. The unique locations featured on the flavors include:

  • Ohiopyle Falls, featured on Snyder of Berlin® Original Potato Chips, is 38 Miles from Snyder of Berlin. At the tiny town of Ohiopyle, the rushing river drops 20 feet over a wide sandstone ledge. During special events, Ohiopyle Falls is open to thrill-seeking kayakers.

The Wolf Rocks, as seen on the Snyder of Berlin® Original Bar-B-Q Potato Chips, in Linn Run State Park is 27 miles from Snyder of Berlin. Wolf Rocks is just one of many sandstone outcrops above 2,500 ft. From many perches along the summit of Laurel Ridge, the skyline of Pittsburgh is visible-nearly 50 miles away. The Great Allegheny Passage Bike Trail, shown on the Snyder of Berlin® Salt & Vinegar Potato Chips, is 15 miles from Snyder of Berlin. The GAP Trail connects Pittsburgh, PA and Cumberland, MD with a nearly-level 150 miles of biking and hiking trail throughout the Appalachian Mountains. The Somerset Historical Center, displayed on the Snyder of Berlin® Cheddar & Sour Cream Potato Chips, is 15 miles from Snyder of Berlin. The Somerset Historical Center is a 150-acre museum that preserves the history of rural life in Southwestern Pennsylvania. The Lower Humbert Bridge, exhibited on the Snyder of Berlin® Honey Bar-B-Q Potato Chips, is 27 miles from Snyder of Berlin. Pennsylvania has the most covered bridges remaining in the US including the Lower Humbert Bridge. The Lower Humbert Bridge was built in 1891 and crosses Laurel Hill Creek in Lower Turkeyfoot Township, Somerset County. Seven Springs Mountain Resort, as shown on Snyder of Berlin® Rippled Potato Chips, is 24 miles from Snyder of Berlin®.  A mountain resort, this all-season go-to destination features an awe inspiring 750 foot vertical drop, 33 slopes and trails, 7 terrain parks and 11 lifts. In the summer season, people enjoy fishing, hiking, luxurious spas and more.

  • Fort Ligonier, captured on Berlin® Sweet ‘N Sassy BBQ  Potato Chips, is 32 miles from Snyder of Berlin. This historic area offers a glimpse into American history, with a reconstructed fort showcasing the 18th century, complete with authentic rare artifacts in the museum. In October, the Fort Ligonier Days festival is held in the neighboring town.

 

  • Fallingwater, showcased on Berlin®  Sour Cream & Onion Potato Chips, is 41 miles from  Snyder of Berlin®.  Designed in 1935 by renowned architect Frank Lloyd Wright, this stunning location boasts a structure growing over the falls, and is a true union of art and nature. Local sandstone and dramatic cantilevers helped create the historic house, complete with original furnishings entrusted in 1963 to the Western Pennsylvania Conservancy.

Beam Rocks, featured on Berlin®  No Salt Added Potato Chips, is 22 miles from Snyder of Berlin.  Located along the magnificent ridges of Laurel Highlands, the Beam Rocks on Laurel Ridge feature a 90-foot cliff, and offers breathtaking views and opportunities for climbing adventures. A true mix of nature and adventure, Beam Rocks is for outdoor enthusiasts. PowderMill Nature Reserve, highlighted on Berlin® Vlasic Dill Pickle Potato Chips, is 32 miles from Snyder of Berlin. This environmental research center is a quiet refuge, welcoming scientists, students and families interested in the natural world.  A perfect place to explore, bird-watch or simply enjoy nature. High Point Lake, displayed on Berlin® Wavy Potato Chips, is 23 miles from Snyder of Berlin. Mount Davis soars to 3,213 feet and is the site of Pennsylvania’s highest elevation. The lookout tower offers stunning views of the vista, including a view of three states. Near the pristine summit is the 334 acre High Point Lake, stocked with 8 species of game fish. “With the introduction of the new packaging, sizes and diverse flavor profiles, consumers are not merely eating a snack; they can learn about and discover Pennsylvania’s sights while bringing Snyder of Berlin snacks along for the adventure,” says Jeff Leichleiter, Vice President and General Manager of Snyder of Berlin.

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