Sprouts hires CMO, EVP of store operations

Shawn Gensch

Sprouts Farmers Market has named Shawn Gensch CMO and Dan Sanders EVP of store operations.

Gensch, who will report to Sprouts president and CEO Doug Sanders (no relation to Dan Sanders), most recently served as co-founder and CEO at a start-up consumer loyalty company. Prior to that he served as Target’s SVP of marketing, responsible for brand marketing, media, loyalty and public relations. He also served as president of Target Bank and led the company’s financial product development.

Dan Sanders

Dan Sanders has 25 years of experience in supermarket operations and served as division president for Supervalu, leading store operations across various divisions including Albertsons and Acme Markets. He spent 10 years at United Supermarkets, serving in many roles including CEO. He will report to Jim Nielsen, COO at Phoenix-based Sprouts.

“Shawn and Dan share deep retail leadership experience, and with their marketing and operations expertise, Sprouts will continue to grow as a healthy grocery store offering fresh, natural and organic foods at great prices,” said Doug Sanders, in a statement.