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Good Cents Is Discount’s ‘Missing Link’: Giant Eagle

PITTSBURGH – Giant Eagle’s new discount banner, Good Cents Grocery + More, is scheduled to open here Sunday, bringing what the retailer called “a uniquely fresh approach to value-priced grocery shopping” including amenities like a service meat department and cheese shop.

Jon Springer, Executive Editor

November 2, 2012

1 Min Read
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PITTSBURGH – Giant Eagle’s new discount banner, Good Cents Grocery More, is scheduled to open here Sunday, bringing what the retailer called “a uniquely fresh approach to value-priced grocery shopping” including amenities like a service meat department and cheese shop.

The 46,000-square-foot store will feature a 3,800-square-foot produce section offering more than 230 conventional and organic produce items, a cheese department with more than 60 specialty items, a full-service deli and a fully-stocked meat department featuring meat cut and ground fresh in-store, Giant Eagle said. The store will offer a mix of national and regional brands alongside Food Club and Valu Time store brands.

Read more: Giant Eagle to Fight 'Dollar' With 'Cents'

“This is the format people have been waiting for,” John Tedesco, Good Cents senior vice president, said in a statement. “Think of it as the missing link between discount stores and supermarkets.”

The company said its everyday low prices would include selling bananas at 28 cents per pound, Granny Smith or Gala apples at 88 cents a pound and iceberg lettuce at 79 cents per head. 

About the Author

Jon Springer

Executive Editor

Jon Springer is executive editor of Winsight Grocery Business with responsibility for leading its digital news team. Jon has more than 20 years of experience covering consumer business and retail in New York, including more than 14 years at the Retail/Financial desk at Supermarket News. His previous experience includes covering consumer markets for KPMG’s Insiders; the U.S. beverage industry for Beverage Spectrum; and he was a Senior Editor covering commercial real estate and retail for the International Council of Shopping Centers. Jon began his career as a sports reporter and features editor for the Cecil Whig, a daily newspaper in Elkton, Md. Jon is also the author of two books on baseball. He has a Bachelor of Arts degree in English-Journalism from the University of Delaware. He lives in Brooklyn, N.Y. with his family.

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