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Grocery Operations

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A UNFI produce sign in a grocery store.

Grocery Operations

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A ripped section of blue paper showing a hidden white background with the 5 things logo in the upper right.

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Grocery Trends & Data

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Grocery Categories

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New CPG Products

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NFL's Jones-Drew Named Winn-Dixie Spokesman

Maurice Jones-Drew, a running back for the Jacksonville Jaguars NFL team, was introduced yesterday as a new official spokesman for Winn-Dixie Stores here.

September 18, 2009

1 Min Read

JACKSONVILLE, Fla. — Maurice Jones-Drew, a running back for the Jacksonville Jaguars NFL team, was introduced yesterday as a new official spokesman for Winn-Dixie Stores here.

The retailer said it would launch new “Fresh-Checked” television commercials and billboards in North Florida and South Georgia featuring Jones-Drew, who will also promote a new deli sandwich available at stores. Jones-Drew told area newspapers that he grew up shopping at Winn-Dixie.