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Pathmark, like Waldbaums, drops loyalty card

Pathmark is the latest banner of A&P to drop its loyalty card, according to ads breaking this week.

Jon Springer, Executive Editor

August 5, 2014

1 Min Read
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Pathmark is the latest banner of A&P to drop its loyalty card, according to ads breaking this week.

As reported previously in SN, A&P’s Waldbaums division last month dropped the requirement that shoppers use loyalty cards. As at Walbaums, Pathmark said the new offer accompanies a program of everyday lower prices on staple items, reduced retails on America’s Choice private label products and specials detailed in a weekly sales circular.

Ads posted this week for A&P, SuperFresh and Food Emporium stores still indicated cards were required. A spokesperson for parent A&P, based in Montvale, N.J., was not immediately available for further comment.


 

About the Author

Jon Springer

Executive Editor

Jon Springer is executive editor of Winsight Grocery Business with responsibility for leading its digital news team. Jon has more than 20 years of experience covering consumer business and retail in New York, including more than 14 years at the Retail/Financial desk at Supermarket News. His previous experience includes covering consumer markets for KPMG’s Insiders; the U.S. beverage industry for Beverage Spectrum; and he was a Senior Editor covering commercial real estate and retail for the International Council of Shopping Centers. Jon began his career as a sports reporter and features editor for the Cecil Whig, a daily newspaper in Elkton, Md. Jon is also the author of two books on baseball. He has a Bachelor of Arts degree in English-Journalism from the University of Delaware. He lives in Brooklyn, N.Y. with his family.

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