Allegiance Retail Services Purchases Intellectual Properties of Pathmark and Green Way

Allegiance Retail Services has purchased the intellectual property of Pathmark, including the Pathmark logo, trademarks, brand name, pathmark.com domain, and all other intellectual property associated with the Pathmark name.

In a separate transaction, Allegiance Retail Services also purchased the Green Way intellectual property. Green Way is a Natural/Organic Private Label brand that encompasses products made without the use of pesticides, chemicals or artificial fertilizers in eco-friendly packaging.

John T. Derderian, President & COO of Allegiance Retail Services stated, “The addition of the Pathmark name provides increased flexibility from a format standpoint to both our existing membership and to prospective Members. This metro-NY/NJ/PA banner still has strong equity among consumers, and Allegiance plans on further strengthening the Pathmark name with new merchandising and operational enhancements. ”

“Acquiring the Green Way Natural / Organic Private Label line will add to our already strong Private label offering, and represents a point of entry, from a value standpoint, to many consumers who feel ‘priced out’ of Natural / Organic products today. The Pathmark and Green Way acquisitions further contribute to making Allegiance a superior multi-brand retailer cooperative,” stated David Maniaci, Chairman & CEO of Allegiance Retail Services.