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Kroger Teams Up With Chase Pay

Initiative part of Restock strategy to build partnerships and e-commerce platforms

Rebekah Marcarelli, Senior Editor

January 1, 2018

1 Min Read
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As Wal-Mart finds success with its pay app, Kroger is stepping up to the plate by teaming up with Chase Pay to offer mobile payments.

The program will roll out to select retail markets and e-commerce programs in 2018 as part of the retailer’s Restock Kroger Plan. One of the key strategic drivers of the plan is to expand partnerships to create customer value, which includes forming alliances to accelerate digital and e-commerce platforms.

"Technology is transforming our customers' experiences and greatly influencing how we are reimagining the store of the future," Chris Hjelm, Kroger's chief information officer said in a statement. "Mobile wallets enable a more seamless shopping experience for our customers and at the same time, can help us drive cost out of our business."

Jennifer Roberts, head of digital products at Chase, added that Kroger is one of the places its customers shop the most, and will be a helpful resource for them to save time and money.

About the Author

Rebekah Marcarelli

Senior Editor

Rebekah Marcarelli comes to the grocery world after spending several years immersed in digital media. A graduate of Purchase College, Rebekah held internships in the magazine, digital news and local television news fields. In her spare time, Rebekah spends way too much time at the grocery store deciding what to make for dinner.

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