Smart & Final First Grocer to Partner With PTA
Provides special deals for California’s parent-teacher community. The retailer has been selected as the first grocery partner for the California State Parent-Teacher Association and its 3,400 local chapters.
October 8, 2019
Smart & Final, a Commerce, Calif.-based grocery warehouse chain, has been selected as the first grocery partner for the California State Parent-Teacher Association (PTA) and its more than 730,000 members and 3,400 local chapters.
The warehouse grocer has created an exclusive program to fit the needs of the California PTA’s community-building and fundraising events. The partnership provides special coupons and deals for PTAs to purchase food and service items.
“Smart & Final is proud to offer our dedicated support to the California State PTA, which does so much to benefit children and families throughout our shared home state of California,” said Matt Reeve, group VP of sales and merchandising for Smart & Final, in a statement. “We’re thrilled to have the opportunity to provide the fundraising tools to achieve local PTA fiscal goals while educating their members about the value, assortment and convenience we bring to their organization.”
PTA-specific deals will be offered through California State PTA’s Member Perks program and online newsletters. In addition, the California State PTA will receive 2% of all purchases made through the program, and local PTAs will be invited to apply for community grants.
The partnership with the California State PTA is part of Smart & Final’s ongoing efforts to focus on food, community and people. Smart & Final offers groceries and household essentials in both bulk and individual sizes without a membership fee at its 255 locations.
“Smart & Final’s sponsorship offers our local leaders and members savings opportunities for their event and community needs, and we’re happy to welcome Smart & Final to the California State PTA family,” said Celia Jaffe, California State PTA president, in a statement. “We’re thrilled to receive support from a business with extensive roots in California.”
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