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What Does Inflation Mean for Snacks and Candy?
64% of shoppers say they’d cut back ‘if money was tight,’ per 84.51° data. 84.51° offers a snapshot of how higher prices are affecting the category, what draws shoppers in and which products are winning.
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As inflation remains persistently high, snacks and candy—which fall in the nonessential and oftentimes impulse-buy categories—are feeling the effects. 84.51°, the Cincinnati-based Kroger-owned data and media company, offers a snapshot of how the higher prices will affect snacks and candy, what draws shoppers to the category and which products are winning.
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