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King Kullen Shares Produce Recipes, Tips on Pinterest

The local grocer uses social media to draw shoppers to the produce section for National Fresh Fruit and Vegetables Month.

Natalie Taylor, Senior Editor

January 1, 2018

2 Min Read
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King Kullen is taking to Pinterest to get consumers excited about the bounty of summer produce. With June being National Fresh Fruit and Vegetables Month, the Bethpage, N.Y.-based grocer is sharing ways to use seasonal produce with new recipes and grilling tips.

Seasonal fruit for the summertime includes blackberries, raspberries, blueberries, grapes, pears, mangos, watermelons, coconuts, peaches, nectarines and plums. Summer vegetables include avocados, bell peppers, eggplant, tomatoes, summer squash, sugar snap peas, cucumbers, corn and green beans. King Kullen is encouraging shoppers to visit the produce section by sharing new, inspiring recipes that feature summertime fruits and vegetables.

Rich Conger, director of produce and floral, has shared a few of his favorite recipes, like Summer Pesto Grilled Vegetables with Penne, made with asparagus, summer squash sweet pepper, zucchini and garlic; Summer Corn, Avocado and Black Bean Salad; Blueberry Pineapple Salsa; and Watermelon Cupcakes topped with homemade coconut whipped cream and chocolate chips, berries or nuts. He has also offered some tips for making healthy versions of traditional recipes, like substituting avocado for mayonnaise in potato salad or using watermelon as a dessert by cubing and dipping into chocolate and then freezing for 25 to 30 minutes for a frozen, bite-sized treat.

On the grill, Conger suggests slicing, dicing or cubing vegetables first, and then seasoning with salt, pepper or other herbs and spices and coating with olive oil to prevent sticking. He recommends an easy Grilled Vegetable Kabob or Hawaiian Chicken Kabob recipe.

The main dish is not the only meal King Kullen is recommending for the grill. The retailer has shared grilled dessert recipes, including Grilled Strawberry Shortcake Skewers with Blueberry Glaze, Cinnamon Grilled Peaches with Cinnamon Caramel Sauce, and Grilled Fruit Pizza.

Pro Grilling Tips

King Kullen is also promoting its meat department with tips and recipes featuring fresh, ready-to-grill meats for the summertime. Al Gerrity, director of meat and seafood, has shared some tips to make grilling easier and more enjoyable.

  • Start with the Basics- Grilling tools make a griller’s life easier. Grab a pair of tongs, grill brush, long-handed spatula, and a wire basket to start.

  • Think Ahead- When using a charcoal grill, preheat to give time for the grill to heat up before beginning to cook.

  • Clean Smarter- Cleaning is much easier when the grill is still hot. To avoid frustration, scrape after preheating and scrape again immediately after use.

  • Marinate the Meats- Besides adding flavor, marinating can reduce carcinogens, making the meat healthier to eat.

  • Safety Comes First- Always separate cooked food from raw meats and seafood, and read the meat thermometer to make sure everything is completely cooked. Also, refrigerate all leftovers as soon as possible.

About the Author

Natalie Taylor

Senior Editor

Natalie Taylor is senior editor of Winsight Grocery Business, responsible for reporting on the fresh category and West Coast retailer news. After four years in finance and educational publishing, Natalie’s passion for the latest culinary trends led her to the food industry, where she reported as a restaurant secret shopper and ultimately landed in the grocery world. A graduate from Quinnipiac University with a Bachelor of Arts degree in Journalism, Natalie has written for magazines, local newspapers and digital platforms. She loves soup dumplings and long walks down the produce aisle.

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