Raley’s Expands Digital Offerings

SN STAFF

WEST SACRAMENTO, Calif. — Raley’s here is adding new digital circular, mobile and social media solutions in partnership with MyWebGrocer, augmenting existing ecommerce offerings.

The new digital offerings include MyWebGrocer’s iPhone app, mobile site and weekly circular widget for social media solutions. Raley’s will also take advantage of online planning solutions, which encompass interactive weekly circulars, store locator, and shopping lists. In addition, the chain is expanding digital advertising in its weekly circular, mobile and widget content.