Allens Changes Name to Sager Creek Vegetable Company
January 1, 2018
Allens, an iconic name in Arkansas’ business history, is changing its moniker effective immediately to Sager Creek Vegetable Company as part of new ownership and management changes. Officials with Siloam Springs-based Sager Creek made the announcement Tuesday (July 8), and said product brand names like Allens, veg-all, Allens Popeye Spinach, Freshlike, TRAPPEY’S, Princella, Allens Butterfield, Royal Prince and Sugary Sam will not change. “Sager Creek is a beautiful resource that runs through our hometown of Siloam Springs, Ark.,” CEO Chris Kiser said in the statement. “Our company was founded in this region in 1926, and this place has nurtured and helped sustain our business. Our new name reflects our history and better positions us to strengthen our brands in the marketplace.” Sager Creek Acquisitions Corp. acquired the 87-year-old Allens, Inc., in February of this year. Kiser was named CEO in March. It was the first time in 88 years that the Allen family is not running the company. CEO Josh Allen stepped away from the family business as a result of the company’s bankruptcy sale. Kiser has more than 20 years experience in the food business, from his early years as a vice president for Campbell Soup Company to managing national accounts for Diago, to nearly seven years at Pinnacle Food as executive vice president of sales. He later spent three years as president of AdvancePierre Foods, overseeing the company’s retail and foodservice business. Sager Creek now employs more than 1,000 people in Arkansas, Wisconsin and North Carolina.
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