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ATLANTA -- A conference on category management is scheduled to be held here Dec. 5 and 6.ponsored by The Marketing Institute, New York. Brand marketers and retailers on the speaking agenda include executives from Procter & Gamble, Nestle Beverage Co., Tropicana, Kroger Co., Alpo Pet Foods and Nabisco Foods Group. Consultants from Cannondale Associates, Trademarketing and Summit Partners also will
October 31, 1994
ponsored by The Marketing Institute, New York. Brand marketers and retailers on the speaking agenda include executives from Procter & Gamble, Nestle Beverage Co., Tropicana, Kroger Co., Alpo Pet Foods and Nabisco Foods Group. Consultants from Cannondale Associates, Trademarketing and Summit Partners also will speak.
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