Evolution Fresh Introduces Greek Yogurts, Inspired by Dannon
January 1, 2018
Evolution Fresh Fruit on the Bottom Greek Yogurts, Inspired by Dannon, are now available at thousands of grocery stores nationwide. The yogurts were created by Dannon and Starbucks-owned Evolution Fresh, makers of cold-pressed, High Pressure Processed (HPP) juice. The vibrant flavors of real fruit, without artificial sweeteners or unrecognizable additives, served as the foundation for the new yogurts. The yogurts are an addition to the current Evolution Fresh family of cold-pressed ready-to-drink juices and smoothies and represent the next step in the Evolution Fresh and Dannon collaboration which began with the launch of yogurt parfaits and handcrafted smoothies in Starbucks stores this spring. “Consumers seek foods that contain more recognizable ingredients and also fewer of them,” says Jeffery Rothman, vice president of marketing and innovation for Dannon. “The new Evolution Fresh Fruit on the Bottom Greek Yogurts are made with no artificial flavors, sweeteners or preservatives and include simple ingredients such as nonfat milk and fruit lightly sweetened with agave.” Jeff Hansberry, president Evolution Fresh, adds, “Starbucks customer response to the Evolution Fresh Greek Yogurt Parfaits, Inspired by Dannon, in our retail stores have been very positive. Now, with our new line available at grocery stores, shoppers can stock their own refrigerators with our delicious, wholesome yogurt.” The grocery products are the result of Evolution Fresh and Dannon’s continued collaboration to make delicious and simply designed yogurts more widely accessible. The two companies worked together to create a proprietary high-quality Greek nonfat yogurt that is the perfect canvas to let real fruit shine through without any added flavors, artificial sweeteners or preservatives. Evolution Fresh Fruit on the Bottom Greek Yogurts, Inspired by Dannon, are made with easily recognizable ingredients that consumers can feel good about. Each 5.3-ounce single-serve yogurt contains active yogurt cultures, at least 11 grams of protein and only 120 calories. The four varieties include: Blueberry Greek Nonfat Yogurt, a mild, creamy yogurt paired with sweet blueberries; Black Cherry Greek Nonfat Yogurt, a mild, creamy yogurt with chunks of rich black cherry; Raspberry Blackberry Greek Nonfat Yogurt, a mild, creamy yogurt over tart raspberries paired with juicy blackberries; and Pineapple Passion Fruit Greek Nonfat Yogurt, a mild, creamy yogurt with tropical pineapple chunks and passion fruit juice. The yogurts are available at grocery stores nationwide with a suggested retail price of $1.69 per single-serve cup.
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