GMA 2012: Interview With Thom Blischok

Thomas Blischok, chief retail strategist and senior executive advisor, Booz and Co., says the value-seeking shopper is the most important shift in shopper behavior going forward. “Almost 90 million households today are value-seeking shoppers, which means that you as a retailer must think about the value equation you’re offering.”

Sponsored by Musco Family Olive Co.

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