Idahoan Foods Simmers Up New Soup Line and On-the-Go Snack Solutions

Lovers of hearty soups have a new option with the introduction of Idahoan Steakhouse Potato Soup: an Idahoan Foods first-ever soup line. Real potatoes from Idaho are in every spoonful of these new soup flavors, which include Cheddar Broccoli, Three Cheese Chipotle, Loaded Potato and Creamy Potato. The company has also debuted Idahoan Fully Loaded Mashed products including Peppered Bacon & Cheddar with bacon flavored pieces, Nacho Cheese and 'Butterly' Delicious. The collection comes in single-serve cups, making them a new after-school or on-the-go snack option. They are also available in four serving packages making them a convenient 'out-of-the-box' original side dish for sit-down meals. "Today's consumers want exciting flavors and convenient solutions without compromising taste; at Idahoan we take great pride in innovating products that satisfy consumer needs," says director of retail marketing at Idahoan Foods, Ryan Ellis. "Our new dry soup line is a convenient and delicious solution for people who enjoy wholesome and hearty soups with real ingredients." Idahoan Steakhouse Potato Soup—the first-ever soup line for Idahoan Foods is gluten-free and will be found in the soup aisle of most major grocery retailers. Idahoan Steakhouse is made with Baby Reds potatoes and premium ingredients. The soups can be prepared in only five minutes and do not contain artificial flavors, MSG and PHOs. They are available in 6.6-ounce packages. "We are delighted to have two product lines debut this month and expect Fully Loaded Mashed to be a hit with younger consumers," says Ellis. "Each package is bursting with the type of bold flavors they love." The Idahoan Fully Loaded Mashed can also be found in major grocery retailers. These easy-to-make and flavorful food ideas are all made with the best potatoes from local growers in Idaho.