Keurig Green Mountain and Community Coffee Team Up
January 1, 2018
Keurig Green Mountain and Community Coffee Company have announced a multi-year licensing, manufacturing and distribution agreement to bring Community coffee to Keurig portion pack formats for consumer and commercial Keurig hot brewing systems. With this agreement consumers in the U.S. will soon enjoy their favorite Community coffee varieties with Keurig simplicity at the touch of a button. The licensed Community coffee K-Cup packs plan to launch in spring 2015 for in home and away from home use, with extensions into K-Carafe packs for the Keurig 2.0 brewing system and Bolt packs for the Keurig BOLT Carafe Brewing System in the future. All Community coffee K-Cup packs will be marked with the Keurig Brewed seal indicating the product has passed rigorous testing, assuring the quality, taste and integrity consumers expect from the Keurig brand. “Consumers tell us that they choose Keurig brewers for the quality, simplicity and variety of brands and beverages available in the system,” says John Whoriskey, president of U.S. sales and marketing at Keurig. “Welcoming a premium brand like Community coffee into the mix means the loyal fans of Community coffee will be able to enjoy the coffee they know and love with the quality and consistency they expect from their Keurig brewer.” Community Coffee Company, a fourth generation family owned business, has sold premium quality coffees since 1919. It imports, roasts and distributes its premium coffees through retail stores, restaurants, offices, convenience stores and hospitality channels, while using only the top 10% of coffee beans in the world to make its delicious, rich and smooth coffees. say company officials. “Community Coffee Company continues to experience explosive growth and remains deeply committed to providing the highest quality coffee experience for our customers,” says David Belanger, president and CEO of Community Coffee Company. “Partnering with Keurig allows us to further extend our products in a format that is highly desired by consumers and we are very excited about this opportunity.” Keurig hot system brewers use innovative brewing technology to deliver a fresh-brewed, perfect single cup of hot or brewed over ice coffee, tea, cocoa or fruit brews every time at just the touch of a button, say Keurig company officials; with the next generation Keurig 2.0 brewer, consumers are able to brew both a single cup and a carafe of coffee from a Keurig brand pack. Financial terms of the agreements were not disclosed.
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