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Greer’s ramps up online grocery with Shipt

Home delivery service under way in Alabama and Florida

Russell Redman

September 24, 2018

1 Min Read
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Greer’s is expanding its Greer’s To Go online grocery service with Shipt delivery.

The Gulf Coast grocer, part of Prichard, Ala.-based Autry Greer & Sons Inc., has launched Shipt delivery of groceries and household staples from stores in the metropolitan areas of Mobile, Ala., and Pensacola, Fla.

With the rollout, nearly 200,000 households in Alabama and Florida will be able to order groceries online from Greer’s and have the products delivered by Shipt in as soon as one hour.

“We are excited about our delivery partnership with Shipt,” Jan Greer Endfinger, vice president of marketing at Greer’s, said in a statement. “Shipt shoppers will select each order as if it’s their own, making certain Greer’s and Shipt customers are 100% happy with every item ordered and delivered on time. Our slogan since the early 1900s is ‘Greer’s Got It! We Guarantee It!’. This commitment to our customers continues in store and online.”

Shipt online grocery delivery began on Sept. 20 at Greer’s stores in Bayou La Batre, Eight Mile, Fairhope, Grand Bay, Mobile, Prichard, Saraland, Semmes and Theodore, Ala., and in Lillian, Myrtle Grove and Pensacola, Fla.

In support of the launch, Shipt plans to add thousands of new personal shoppers across the two states to help pick, pack, bag and deliver online orders. And for a limited time, area consumers who enroll in Shipt will get $50 off the annual membership fee of $99. Birmingham, Ala.-based Shipt is part of Target Corp….

Greer’s To Go already offered online grocery delivery via Instacart as well as curbside pickup in designated locations.

Overall, Greer’s operates 30 stores in Alabama, Florida and Mississippi under the Greer’s Market, Greer’s CashSaver and Greer’s Food Tiger banners. Three locations (two in Alabama and one in Mississippi) also house Greer’s Ace Hardware outlets.

 

About the Author

Russell Redman

Senior Editor
Supermarket News

Russell Redman has served as senior editor at Supermarket News since April 2018, his second tour with the publication. In his current role, he handles daily news coverage for the SN website and contributes news and features for the print magazine, as well as participates in special projects, podcasts and webinars and attends industry events. Russ joined SN from Racher Press Inc.’s Chain Drug Review and Mass Market Retailers magazines, where he served as desk/online editor for more than nine years, covering the food/drug/mass retail sector. 

Russell Redman’s more than 30 years of experience in journalism span a range of editorial manager, editor, reporter/writer and digital roles at a variety of publications and websites covering a breadth of industries, including retailing, pharmacy/health care, IT, digital home, financial technology, financial services, real estate/commercial property, pro audio/video and film. He started his career in 1989 as a local news reporter and editor, covering community news and politics in Long Island, N.Y. His background also includes an earlier stint at Supermarket News as center store editor and then financial editor in the mid-1990s. Russ holds a B.A. in journalism (minor in political science) from Hofstra University, where he also earned a certificate in digital/social media marketing in November 2016.

Russell Redman’s experience:

Supermarket News - Informa
Senior Editor 
April 2018 - present

Chain Drug Review/Mass Market Retailers - Racher Press
Desk/Online Editor 
Sept. 2008 - March 2018

CRN magazine - CMP Media
Managing Editor
May 2000 - June 2007

Bank Systems & Technology - Miller Freeman
Executive Editor/Managing Editor
Dec. 1996 - May 2000

Supermarket News - Fairchild Publications
Financial Editor/Associate Editor
April 1995 - Dec. 1996 

Shopping Centers Today Magazine - ICSC 
Desk Editor/Assistant Editor
Dec. 1992 - April 1995

Testa Communications
Assistant Editor/Contributing Editor (Music & Sound Retailer, Post, Producer, Sound & Communications and DJ Times magazines)
Jan. 1991 - Dec. 1992 

American Banker/Bond Buyer
Copy Editor
Oct. 1990 - Jan. 1991 

This Week newspaper - Chanry Communications
Reporter/Editor
May 1989 - July 1990

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