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21st Century Healthcare Debuts PureMark Naturals

The PureMark Naturals 17-item line offers natural, vegetarian and vegan friendly choices.

Rebekah Marcarelli, Senior Editor

January 1, 2018

1 Min Read
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21st Century HealthCare debuted PureMark Naturals, a vitamin and supplement line offering a more natural and clean dietary supplement.

The company expects PureMark Naturals line to deliver wellness category growth and increase sales for retailers, according to Leanne Wilhardt, President, 21st Century HealthCare.

“Over 71 percent of today’s consumers concerned about the long-term health impact of preservatives, artificial and GMO ingredients,” she explained. “Our new line of vitamins and supplements is the answer to this demand.”

PureMark Naturals 17-item line offers natural, vegetarian and vegan friendly choices, in addition to non-GMO, gluten, wheat, dairy, soy and preservative free options.  The products also include a natural superfood and plant-based vegan protein enhanced with fruits and vegetables and enriched with nourishing extracts.   The new premium line will soon be available at select retailers nationwide.

According to Wilhardt, PureMark Naturals was created based on top trending products, while addressing the demands of today’s health conscious consumer. The packaging features a clean green design with a transparent label, allowing consumers to see exactly what they are purchasing.

She stated that research is showing consumers are actively seeking more natural products. A 2015 Gallup study, found 50 percent of dietary supplement users reported using clean and natural labeled supplements, up from 36 percent in 2012.

“Our PureMark Naturals line will expand with quality products inspired by nature that support clean and healthy living,” says Wilhardt. “We’re excited to continue down the path of offering more natural products for consumers.”

About the Author

Rebekah Marcarelli

Senior Editor

Rebekah Marcarelli comes to the grocery world after spending several years immersed in digital media. A graduate of Purchase College, Rebekah held internships in the magazine, digital news and local television news fields. In her spare time, Rebekah spends way too much time at the grocery store deciding what to make for dinner.

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