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Erin's Popcorn Debuts Churro Flavor

Lindsey Wojcik

January 1, 2018

2 Min Read
Supermarket News logo in a gray background | Supermarket News

Erinspopcorn logo in a gray background | ErinspopcornErin’s Popcorn, which is manufactured by Tim's Cascade Snacks, has debuted Erin’s Churro flavored Popcorn. Erin’s Churro Popcorn is sprinkled with sugar and cinnamon. It is made with simple ingredients and only uses premium white corn for popping crunch. The Churro Popcorn has an ethnic and on trend bold flavor profile and is gluten-free. Like the rest of the line, it is made with whole grains and popped from specially grown white premium corn that is hand crafted in small batches. Additionally, Erin’s Popcorn line has undergone an package redesign that offers an innovative bold look that highlights important product information, say company officials. The new package design now has easy-to-read product and nutritional information on every bag. The new bags highlight:  the gluten-free claim; the Whole Grain seal certification by the Whole Grain Council; Erin’s clean, simple ingredients; a calories per cup feature; and important “facts up front” nutritional panels. Erin’s Popcorn products are available in a variety of flavors such as Original, Reduced Sodium, White Cheddar Popcorn and Jalapeno White Cheddar, as well as Churro popcorn. The Erin’s line of products are all gluten-free, have whole grains and are made with simple ingredients.  The Original and Reduced Sodium Popcorn also offer a good source of fiber and offer a better for you option. “Popcorn is a better-for-you-snack, both filling and delicious,” says Jeff Leichleiter, vice president and general manager of Tim’s Cascade Snacks. “Our new product and packaging reflects the current trend of eating simple, clean, BFY foods, as well as offering a range of flavor options that align with several consumer trends. The new Churro popcorn is a sweet and savory option that can serve as a snack or a dessert; and we are confident it will fly off shelves.” Erin’s Popcorn is available in grocery stores. The suggested retail price is $2.39–$2.69.

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