Justin’s Dips Into The Snacking Category with Snack Packs
January 1, 2018
Justin’s, maker of high-quality nut butters and organic peanut butter cups, has launched its Snack Pack product line. Packed in 100 percent recycled plastic, this new addition comes in three delicious nut butter and pretzel combinations and delivers the taste and high-quality ingredients consumers expect from the brand, according to company officials. “In addition to great tasting, better-for-you products, it has always been a passion of mine to be better to the earth and create sustainable packaging for all of our products,” says Justin Gold, founder of Justin’s. “With their ability to innovate our all-new, earth-smart Snack Pack trays entirely out of the 36 million pounds of post-consumer PET plastics that would otherwise end up in the trash every year, Placon has allowed us to feel as good about the quality of our package as we do the product inside.” One side Justin’s nut butter, one side gluten-free pretzels, the convenient, all-in-one snack is designed to stand-up on its own, but is also peggable, providing retailers multiple options for merchandising. The only better-for-you snack pack on the market today without any hydrogenated oils, the Snack Pack is available in three varieties: Chocolate Hazelnut Butter and Pretzels, Classic Almond Butter and Pretzels Maple and Almond Butter and Pretzels. “Snacking on-the-go can often mean sacrificing nutrition for convenience, or sacrificing taste for health. We knew we could put our minds—and our nut butter dipping mechanisms—together to find a better-for-you solution that is fun and exciting,” says Gold. “These Snack Packs pair our popular nut butters with delicious, lightly salted pretzel sticks to create a one-of-a-kind, protein-packed snack that will make your taste buds sing.”
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