Kura Nutrition Aims to Reinvent Breakfast with Smoothie Powder

Kura Nutrition has aimed to reinvent breakfast with its Smoothie Powder. Each serving provides 14 grams of pure New Zealand dairy protein, vitamins and minerals, ensuring great taste and ultimate convenience. The Smoothie Powder is designed to be sold in the breakfast aisle as a healthy and wholesome smoothie addition. Kura Nutrition is the first product for U.S. consumers from White Cloud Dairy Innovation, a New Zealand company that has established standards for high-quality, grass-fed dairy protein worldwide. The company uses GMO-free, grass-fed, 100% pasture fed dairy protein that is untouched by hormones or antibiotics in the smoothie powders, assuring quality and purity by controlling the process from start to finish, and from “grass to glass”. “The global smoothie market is expected to reach or even surpass $9 billion in revenue by 2015,” says Bridget Liddell, CEO of Kura Nutrition. “Given the U.S. consumers busy lifestyle, smoothies are a fantastic way to quickly boost their recommended intake of fresh fruits and vegetables. However, there is a noticeable absence on the grocery shelf of products like Kura, which provides high-quality, grass fed dairy protein with the addition of omega-3s, antioxidants and probiotics. Kura enhances smoothies with necessary protein, vitamins and minerals, and is a lifesaver for parents getting their kids and families off to school with an incredibly nutritious start.” Carefully crafted to be nutritious and nourishing while striving to fuel busy families and individuals on-the-go with premium protein and vitamins in their daily rise-and-shine beverages, Kura smoothie starters can be added to a favorite blend of fruits and vegetables or as a quick meal replacement with a liquid such as coconut water or milk, almond milk, juice or even water. Kura has the following nutritional benefits:

It is available in Vanilla, Chocolate and Berry in 1.4-ounce, 16.9-ounce and 35.3-ounce varieties.