Perfect Bar Adds Flavors to Superfood Nutrition Bar Line
January 1, 2018
Perfect Bar has added Almond Coconut and Almond Acai to its line of refrigerated superfood nutrition bars. Almond Cocunut is the first vegan Perfect Bar made with 100 percent organic ingredients. Creamy organic almond butter and naturally sweet organic dates are blended with coconut and 20-plus organic super food ingredients. It has eight-grams of whole food protien. The Almond Acai bar offers fewer calories (200 per bar) and seven-grams of whole food protein. Creamy organic almond butter and organic honey is blended with organic ace, naturally light crispy puffed rice and 20-plus organic super food ingredients. The bars are gluten free and non-GMO. Having more than doubled in growth for five consecutive years, Perfect Bar has prompted the company to procure a full suite of C-level execs, all who bring vast experience from food and beverage industry trailblazers. The executives include: vice president of operations Steve Calderone, former vice president of operations at Quinoa Corporation; vice president of finance Elizabeth Carter, former corporate controller at 5-Hour Energy; vice president of marketing Denise Sirovatka, former vice president of marketing at Udi’s Gluten Free Foods, and Rich Clark, former vice president of sales at Udi’s Gluten Free Foods. “Perfect Bar’s organizational infrastructure was built with precision and purpose over the last 10 years and has propelled the brand to the success we’re experiencing today,” says CEO Bill Keith. “It is with that same thoroughness and attention to detail that we round out this top-level team as we enter our second decade of business. I couldn’t be more honored to have this experienced team of professionals part of the Perfect Bar family.” Perfect Bar’s continued expansion over the last year can be attributed in part to its continued success in the natural foods space and increased distribution in conventional grocers, such as Safeway and Kroger, where its vertical, space-saving case packs continue to carve out desirable refrigerated shelf space in more than 4,000 grocery retail chains nationwide.
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