Sonoma Flatbreads Introduces Organic Frozen Pizzas

Sonoma Flatbreads has added 10-inch organic pizzas to its product portfolio. Appealing to health-conscious and discriminating pizza lovers alike, the 10-inch organic pizza line includes Spinach & Feta, Uncured Pepperoni, Chicken Sausage & Peppers, and Four Cheese. Each pizza contains between 72 and 79 percent organic ingredients. There are no artificial flavors, colors, or ingredients. The uncured pepperoni is nitrate and nitrite-free, while the chicken is all-natural. The suggested retail price is $6.99. The gluten-free pizzas include Uncured Pepperoni that is nitrate and nitrite-free; Three Cheese featuring smoked provolone with parmesan and Romano, antibiotic-free Chicken & Fire Roasted Peppers, and Fire Roasted Vegetable. The Sonoma Flatbreads line was first introduced into the Kroger “Nature’s Market” set in their Columbus, Ohio, division in January 2013. Within the first 12 months, Sonoma Flatbreads became the No.1 best-selling gluten-free pizza brand in the set. Since then, retailers including Albertson’s, Costco, Fresh Thyme, Gelson’s, Giant Eagle, Heinen’s, Hy-Vee, Marsh, Meijer, Shaw’s, Wal-Mart, Woodman’s, and numerous independent retailers across the country have taken on the line. Distributors include UNFI, Bozzuto’s, Daniel Foods, DPI, KeHE, Lipari Foods, Merry Milk Maid, Sherwood and Unified Grocers. “Sonoma Flatbreads gluten-free pizza sales surpassed projections and we believe our new organic line will be much bigger with broader appeal," says Alan Hoover, vce president of strategic accounts. "Our team worked hard to develop the best-tasting organic pizzas on the market, starting with our special thin and crispy organic ancient grains crust."