ZICO Goes Organic with Natural Organic Coconut Water

ZICO Beverages has unveiled its ZICO Natural Premium Organic Coconut Water—ZICO Organic, for short. The product has just one ingredient: 100 percent Organic Fair Trade coconut water, and each package purchased helps support the local Philippine farming communities, where we source these coconuts. With nothing added and nothing removed, ZICO Organic supports hydration through five naturally-occurring electrolytes, including as much potassium as a banana. Certified Organic by the U.S. Department of Agriculture’s National Organic Program and certified Fair Trade by Fair Trade Sustainability Alliance (FairTSA), ZICO Organic offers the best of nature, while building a better tomorrow for the local Philippine communities where our coconuts are hand-harvested, say company officials. Every package purchased helps support organic farming, fair crop prices, community development projects and the economic well-being of farmers and producers, who help the company bring its coconut water to millions of people around the world. “At ZICO, we believe every day is an opportunity to start something good,” says Lorna Peters, ZICO chief marketing officer. “Our new Organic Fair Trade coconut water is just one step we’re taking as a company to offer more choices for people to consume consciously.” With 80 calories per 16.9-ounce. serving, ZICO Organic has no artificial flavors and no preservatives. Coconut water is naturally free of fat, cholesterol, gluten, dairy and lactose. It will be available in 16.9-ounce Tetra Pak paper cartons with a suggested retail price of $3.49. Over the past decade, the company has hand-harvested more than one billion green coconuts from Asia to bring refreshing crisp ZICO coconut water to millions of people around the world. Beyond ZICO original Natural Coconut Water, the company has expanded its product lineup to include new flavored coconut water beverages like Chocolate, Pineapple and Watermelon Raspberry. Last year, the company launched ZICO Chilled Premium Coconut Water & Juice Blends (ZICO Chilled Juices), which combines chilled premium coconut water with mouthwatering fruit juice including Orange and Pineapple Mango.