Market Street Enhances Smart Rewards Program

LUBBOCK, Texas — United Supermarkets’ Market Street banner has enhanced its Smart Rewards loyalty program with more ways to earn and redeem points.

When the program launched last year, members could earn one point for every dollar spent and for every 500 points collected, receive either a $5 savings or a 25-cent-per-gallon discount on gas.

A new component is Smart Buys where shoppers can purchase specially marked products and receive bonus points ranging from 25 to 500 per item. Points can be used toward a wider variety of reward options than before, including free products along with discounts on grocery and fuel purchases.

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Reward options will rotate seasonally, allowing shoppers to choose which rewards they want for their family. Points can be redeemed through a new touchscreen kiosk located at the front of every DFW Market Street location, on the new Market Street mobile app or online at www.marketstreetdfw.com. Smart Rewards has 140,000 members.