Tops Markets To Carry Ground Beef Rich With Omega-3 Fatty Acids

TOPS Friendly Markets now offers shoppers a new option when it comes to supplementing their diets with omega-3 fatty acids. After 10 years of research and development, NBO3 Technologies is introducing to the market GreatO Premium Ground Beef. GreatO is a USDA labeled ground beef product naturally abundant in omega-3 fatty acids with the rich flavor and taste of regular ground beef. GreatO Premium Meats are now available exclusively at TOPS Markets chain-wide in 1-lb. packages. “We are thrilled to partner with GreatO to bring this truly innovative product to Tops customers first,” says Jim Lane, Tops Markets’ director of meat and seafood. “We are always looking for ways to help our customers make more nutritious choices, and GreatO ground beef will be an ideal way for families to incorporate those good nutrients into their weekly meals.” NBO3 Technologies, LLC worked with the Kansas State University Animal Sciences and Industry department for more than 10 years to create and bring to market GreatO Premium Ground Beef and other products. “We are thrilled to partner with GreatO to bring this truly innovative product to Tops customers first,” says Jim Lane, Tops Markets’ director of meat and seafood. “We are always looking for ways to help our customers make more nutritious choices, and GreatO ground beef will be an ideal way for families to incorporate those good nutrients into their weekly meals.” GreatO Premium Meats are now available at TOPS Markets chain-wide in 1-lb. packages. The cattle are raised on a diet naturally rich in healthy omega-3 fatty acids, including nutrients from healthy oilseeds and other natural whole grains high in protein and omega-3 fatty acids. The result is a delicious, tender beef, with all the flavor and high-quality protein many crave, say company officials. “For over a decade we have been working on revolutionizing how to not only make products that are healthier for consumers, but in turn make the animals healthier,” says Todd Hansen, CEO of NBO3 Technologies. “The relationship between NBO3 and Kansas State University Animal Sciences and Industry department is a model example of academic and commercial collaboration to develop and take to market beneficial improvements for both industry and consumers.”