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H-E-B breaks ground on 3rd Pflugerville store

The Texas grocer said the 127,000-square-foot supermarket, about 30 minutes north of Austin, is expected to open in fall 2024.

Heather Lalley, Managing editor

July 14, 2023

2 Min Read
H-E-B Pflugerville
H-E-B broke ground this week on its third store in Pflugerville, Texas. / Photo courtesy: H-E-B

Texas grocer H-E-B this week started construction on its third supermarket in Pflugerville, a town about 30 minutes north of Austin.

The 127,000-square-foot supermarket will feature a True Texas BBQ restaurant, full-service pharmacy with two-lane drive-thru, fuel station and car wash. The store will offer home delivery as well as dedicated parking for curbside pickup.

H-E-B, the largest private employer in Texas, plans to hire 500 workers for the new store.

“We are thrilled to start construction on our third store in Pflugerville, a growing community we’ve proudly been a part of for 35 years,” H-E-B SVP for Central Texas Cathy Harm said in a statement. “We look forward to serving our dedicated customers in this part of Travis County with a new store that offers a wide assortment of quality products, innovative services and the best of what H-E-B has to offer.”

H-E-B opened its first Pflugerville location in 1987 on Wells Branch Parkway, followed by a second store in 2000 at 201 N FM 685.

Other amenities at the new H-E-B include a full-service bakery and tortilleria, large cheese and deli selection, expanded Healthy Living and organic foods departments, floral, prepared meals, sushi made in store, Asian grill, and a Texas Backyard department with outdoor entertaining items.

H-E-B last week opened a 107,000-square-foot supermarket in west Austin, on the site of the former Nutty Brown Café & Amphitheater. The performance space closed a couple of years ago after hosting concerts for more than two decades, and the new grocery store retains some of the space’s musical memorabilia.

On Wednesday, fast-growing H-E-B is slated to open a new grocery store in McKinney, north of Dallas. The 118,000-square-foot location is one of three heading to the Dallas-Fort Worth area in the near future, H-E-B said.

H-E-B has stores in more than 150 communities around Texas and operates more than 420 grocery locations.  

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About the Author

Heather Lalley

Managing editor

Heather Lalley is the managing editor of Restaurant Business, Foodservice Director and CSP Daily news. She previously served as editor in chief of Winsight Grocery Business.

Before joining Winsight and Informa, Heather spent nearly a decade as a reporter for the daily newspaper in Spokane, Washington. She is the author of "The Chicago Homegrown Cookbook." She holds a journalism degree from Northwestern University and is a graduate of the two-year baking and pastry program at Washburne Culinary Institute in Chicago.

She is the mother of two and rarely passes up a chance to eat tater tots.

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