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H-E-B to open new Frisco, Texas, store later this month

The 111,000-square-foot supermarket, scheduled to open Sept. 21, continues the retailer’s planned growth in the greater Dallas-Fort Worth area.

Heather Lalley, Managing editor

September 6, 2022

2 Min Read
H-E-B Frisco
H-E-B Frisco, Texas / Photo courtesy H-E-B

H-E-B will open a new Frisco, Texas, store in about two weeks, the retailer announced Monday.

The 111,000-square-foot North Texas market officially opens on Sept. 21, but customers are able to begin scheduling curbside pickup orders as soon as Sept. 19, the company said.

The Frisco store is part of H-E-B’s planned expansion into the Dallas-Fort Worth area, the grocer said last year. H-E-B’s Plano, Texas, store is slated to open this fall.

The new Frisco H-E-B will include both a pharmacy drive-thru and a True Texas BBQ restaurant drive-thru, the company said.

H-E-B broke ground on the Frisco store in June 2021. Modeled on the company’s flagship format, the new location features a Texas Backyard department with outdoor items as well as a bakery with tortillas made in-store; a deli department with a large cheese selection; a fresh-made, in-store sushi selection and Asian grill; H-E-B Meal Simple prepared meals; cooking demonstrations; a large Texas-grown produce selection; a meat department with fully cooked options; an extensive craft beer selection, with sampling; large wine department; bulk foods; pet supplies and more.

The store is expected to employ about 425 workers, the retailer said.

“Inside and out, H-E-B designed the store to reflect the character unique to the Frisco community and emphasized environmental sustainability, incorporating several energy efficient inclusions such as CO2 refrigeration units and LED lighting,” H-E-B said in a statement. “The site also features extensive native landscaping and outdoor community space.”

H-E-B said it is moving into Frisco to serve more shoppers in “this dynamic and growing part of Texas.”

In May, H-E-B broke ground for a new store in Allen, Texas, also in the Dallas-Fort Worth area. That store is planned to open next year. In March, the retailer began construction on a store in McKinney, Texas, also scheduled to open in 2023.

H-E-B is the largest private employer in Texas, with more than 420 stores and 137,000 employees in Texas and Mexico.

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About the Author

Heather Lalley

Managing editor

Heather Lalley is the managing editor of Restaurant Business, Foodservice Director and CSP Daily news. She previously served as editor in chief of Winsight Grocery Business.

Before joining Winsight and Informa, Heather spent nearly a decade as a reporter for the daily newspaper in Spokane, Washington. She is the author of "The Chicago Homegrown Cookbook." She holds a journalism degree from Northwestern University and is a graduate of the two-year baking and pastry program at Washburne Culinary Institute in Chicago.

She is the mother of two and rarely passes up a chance to eat tater tots.

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