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Hussmann Launches New Insight Product Platform

The new display case platform addresses important food retail concerns around food quality, sustainability, retail performance and merchandising.

Rebekah Marcarelli, Senior Editor

January 1, 2018

3 Min Read

Hussmann introduced Insight, a new display case platform that addresses important food retail concerns around food quality, sustainability, retail performance and merchandising. Insight is the new standard in display case technology that holds more accurate product temperatures, has better energy efficiency and is easier to install, clean and service.

“We wanted Insight to directly answer the most pressing needs of food retailers and the most important desires of customers shopping in their stores,” says Mike Higgins, senior vice president of marketing, strategic planning and business development. “So before designing the new product, we consulted with both retailers and shoppers. The insights they provided during our discussions guided our team throughout the development process. The result is a new medium temperature refrigerated display case platform for produce, meat and dairy that will change retailer expectations of a “standard refrigerated display case.”

Insight Merchandisers include the AdvantaChill Performance Package, a combination of breakthrough technologies for air flow, fans, coils, and lighting working together to provide a stable temperature zone within the display case. By developing a case platform that looked at these functional needs holistically we were able to maximize food quality, freshness and shelf life.

“Retailers were looking for ways to reduce food waste and improve the quality of their products, and shoppers wanted to ensure that the foods they bought and put on their tables were fresh,” says Jessica Moore, Sr. Product Leader, Insight“Insight cases adhere to a tight temperature range with little variation throughout the entire performance cycle, even during defrost. That helps protect the integrity of the food products.”

Insight offers approximately 17 percent case energy savings compared to other Hussmann models, and feature standard LED lights that save up to 71 percent in energy compared to fluorescent lights, as well as high efficiency night curtains that cut case energy use by an additional 24 percent when closed. The optimized continuous coil design in Insight display cases improves heat transfer, reduces refrigerant in the coils by over 30 percent, lowers the risk of potential leaks and downtime, and accommodates natural refrigerants. For easier installation, Insight cases have integrated, foamed-in- place structural components, making them more robust than traditional external frame designs. The strong unibody design increases case stiffness and dimensional accuracy, which facilitates moving, joining and setting cases.

Many of the built-in standard features of Insight reduces the amount of time employees spend cleaning cases. A seamless, one-piece plastic bottom and back wall mounted coil result in very few food waste collection points. The cases include flip-up fan plenums, easy to remove components and an anti-clog drain strainer. All components within the splash zone are IP67 rated so they can be sprayed with water Standard built-in features keep food “In Sight” of your shoppers. Insight enhances merchandising effectiveness by attracting, guiding and influencing shoppers with integrated improvements in design, styling, lighting, layout, textures, display flexibility and overall aesthetic consistency. For example, food retailers can choose between an ellipse and faceted styling option to align with their overall store image. Standard EcoShine II LED lighting provides even, effective lighting in each case and for each food category, enhancing product visual appeal. And, easy to adjust shelves allow for greater flexibility

“We designed Insight for today’s food retailing needs based on input received from food retailers and their customers. Insight delivers best-in- class product temperature performance, cleanability and serviceability for your food retail business.” Mike Higgins says.

About the Author

Rebekah Marcarelli

Senior Editor

Rebekah Marcarelli comes to the grocery world after spending several years immersed in digital media. A graduate of Purchase College, Rebekah held internships in the magazine, digital news and local television news fields. In her spare time, Rebekah spends way too much time at the grocery store deciding what to make for dinner.

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