Lidl US to open new store in Manhattan

Lidl US is opening a new store in New York City.

The hard discounter and MAG Partners on Monday announced a lease for an approximately 23,000-square-foot grocery store at 335 Eighth Avenue, a mixed-income apartment building being developed within the Penn South campus, an affordable housing cooperative in the Chelsea community of Manhattan.

The location marks Lidl’s second signed lease in Manhattan. Its first opened in Harlem in February 2022.

Plans call for the ground-floor grocery store to open in early 2026 and for Lidl to work with Hire NYC to hire New York City residents. Demolition on the site is scheduled to begin this month, and construction is expected to commence in the third quarter of 2023.

“We are excited to introduce Lidl’s fresh groceries, low prices and convenient shopping experience to the Chelsea community,” said Or Raitses, senior director of real estate for Lidl’s Northern Region, in a statement. “We look forward to continuing our expansion in New York City and opening even more stores in the future, bringing our unique value proposition to additional areas of the city where New Yorkers for far too long have had to put up with high grocery prices.”

The store, which will create dozens of jobs for the area, will offer grocery, bakery, produce, floral, meat and seafood sections, as well as other everyday grocery essentials.

Eighty percent of the store’s assortment will consist of private-label products, with the majority of those products sourced in the United States, according to Lidl.

Lidl now operates 25 stores in New York states. In New York City, Lidl currently operates stores in Staten Island, Harlem and Astoria, Queens.

The 188-unit residential building at 335 Eighth Avenue is being developed under the Affordable NY Program, with 30% of its units reserved for low- and middle-income New Yorkers.

“MAG Partners is thrilled to welcome a high-quality supermarket to the Penn South community,” stated MaryAnne Gilmartin, founder and CEO of MAG Partners. “Lidl shares our commitment to the greater Chelsea community and will bring excellent service and products to this neighborhood.”

Lidl, which opened its U.S. headquarters in Arlington County, Virginia, in 2015, currently operates more than 170 stores across Georgia, South Carolina, North Carolina, Virginia, Maryland, Pennsylvania, Delaware, New Jersey, New York and the District of Columbia.