“Frozen varieties are a more affordable option with equal or greater nutritional quality,” says Barbara Ruhs, corporate dietitian for Bashas’.
Frozen foods will be increasingly viewed as a healthy option in 2013, said Barbara Ruhs, corporate dietitian for Bashas’, Chandler, Ariz. Since freezing is a natural way to preserve food, many frozen products have fewer preservatives than packaged products. “There are a growing number of customers willing to sacrifice some shelf time for a ‘cleaner’ frozen food,” Ruhs said. The high cost of fresh fruits and vegetables is a reason why a growing number of ...
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