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General Mills Unveils New Global Product Line

The company has expanded its gluten-free and organic offerings, and made nutritional improvements across brands.

Natalie Taylor, Senior Editor

January 1, 2018

4 Min Read
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General Mills has revealed its line-up of new products around the world. Highlights include "Oui" by Yoplait, a French-style yogurt with simple ingredients like whole milk and real fruit; cereals like Apple Cinnamon Toast Crunch and Blueberry Chex; Betty Crocker "original recipe" cake mix made with seven pantry-friendly ingredients; Annie's organic cheese puffs; and Häagen-Dazs mini stick bars.

"Regardless of the changing consumer landscape, one thing remains consistent—people still want great-tasting products," says Jeff Harmening, chief executive officer of General Mills. "We're increasing our levels of innovation across the board, with a laser focus on delivering exceptional taste with simple ingredients—whether it's pioneering new innovation like French-style yogurt in the U.S. and Häagen-Dazs mini stick bars in Europe, or renovating a classic like Betty Crocker cake mix."

General Mills has modernized its portfolio, updating products from Cheerios to Yoplait to Progresso, expanding gluten-free and organic offerings, and making nutritional improvements across brands.

Notable products launching this summer include:

U.S.

  • Annie's Organic Cheese Puffs: Organic baked corn puffs in Cheddar Cheesy and White Cheddar Bunny Tail.

  • Apple Cinnamon Toast Crunch: The newest member of the Cinnamon Toast Crunch family, made with a combination of real apples and cinnamon with no artificial colors or flavors.

  • Betty Crocker Original Recipe: This recipe is made with only recognizable ingredients, like sugar, flour, and cocoa, and is available in Golden Yellow, Chocolate Joy and German Chocolate Delight varieties.

  • Blueberry Chex: Blueberry fruit flavor in the wholesome Gluten Free Chex cereal.

  • Fiber One Protein Nut Bars: A high protein bar with 10 grams of protein and 5 grams of sugar, available in Chocolate Pretzel Nut and Sweet & Salty Roasted Nut.

  • LÄRABAR Nut & Seed Crunchy Bars: A first-of-its-kind bar that combines sprouted chia seeds with honey and maple to create a lightly crunchy texture. Contains 10 ingredients or fewer, and is Non-GMO Project verified, gluten-free, soy-free and kosher. Flavors include Maple Cinnamon, Honey Almond Cranberry and Dark Chocolate Almond.

  • Nature Valley Biscuits in Coconut Butter: Each crispy biscuit contains 13 grams of whole grain and is made with 100 percent natural whole grain oats and real toasted coconut.

  • Nature Valley XL Protein Chewy Bars: XL Protein Chewy Bars are gluten-free and made with 15 grams of protein, available in Peanut Butter Dark Chocolate and Mixed Nut.

  • Old El Paso Blue Corn Stand 'n Stuff Taco Shell: Made with only three ingredients.

  • Pillsbury's Best Pizza Dough: The new dough is individually rolled in clear parchment paper to make it easy to unroll, top and bake. Available in Classic and Thin Crust.

  • Progresso Organic: Progresso is offering organic options including Organic Chicken Noodle, Organic Chicken and Wild Rice, Organic Tomato Basil, Organic Southwest Style Black Bean, Organic Savory Lentil, Organic Classic Minestrone.

  • Yoplait Mix-Ins: Creamy, traditional-style yogurt with textured crunch, available in Coconut Chocolate Almond, Key Lime Crunch, Salted Caramel Pretzel, Very Berry Crisp, Cherry Chocolate Almond and Mint Chocolate Delight.

  • Oui by Yoplait: Inspired by Yoplait's Saveur d'Autrefois ("taste of yesteryear") sold in France, Oui by Yoplait is made with simple ingredients like whole milk and real pieces of fruit. Cultured with a pot set approach, each serving is consumed from the glass container in which the yogurt was cultured.

Canada

  • Liberté Greek Crunch: 2 percent milkfat Greek yogurt with premium crunchy inclusions in Greek Coconut with Dark Chocolate & Honey Roasted Almonds; Greek Sweetened Plain with Salted Cashews, Praline Pecans & Salted Almonds; Greek Vanilla Bean with Caramel, dark chocolate and salted almonds.

  • Old El Paso Thick Cut Tortilla Chips: Thick cut to hold up against the thickest dips.

Europe

  • Häagen-Dazs Frozen Yogurt Collection (France and Spain): Comes in plain, strawberry and macadamia nut. Available in pints and mini-cups.

  • Häagen-Dazs Mini-Stick bars (Europe, Australia, Asia): Häagen-Dazs ice cream stick bars reduced in size for guilt-free indulgence. Available in Salted Caramel, Vanilla Caramel Almond and Chocolate Almond flavors.

  • Old El Paso Mini Stand 'N Stuff Taco Kits (France and UK): Comes in two combinations: Extra Mild Super Tasty and Sweet Chile & Garlic.

  • Yoplait Triple Sensation and Champs de Fruit (France): A premium yogurt dessert with half-candied fruit layered on top of creamy Yoplait yogurt. Triple-layered with two fruit flavors (Passion/Mango, Strawberry/Raspberry, Black current/Blueberry, or Pear/Apple) or smaller Champs de Fruit containers with fruit on the top (Strawberry, Mango, Passionfruit, Blueberry).

Asia

  • Wanchai Ferry Sea Cucumber Shrimp Dumpling (China): High quality protein sea food.

  • Yoplait Perle de Lait Drinkable (China): The smooth and creamy taste of Yoplait Perle de Lait into a bottle. Made from 100 percent fresh milk, free from gelatin or other thickeners. Comes in three varieties: Plain, Strawberry, and Pomegranate.

The company's full portfolio of new products can be found on its blog, A Taste of General Mills

About the Author

Natalie Taylor

Senior Editor

Natalie Taylor is senior editor of Winsight Grocery Business, responsible for reporting on the fresh category and West Coast retailer news. After four years in finance and educational publishing, Natalie’s passion for the latest culinary trends led her to the food industry, where she reported as a restaurant secret shopper and ultimately landed in the grocery world. A graduate from Quinnipiac University with a Bachelor of Arts degree in Journalism, Natalie has written for magazines, local newspapers and digital platforms. She loves soup dumplings and long walks down the produce aisle.

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