National Fisheries Institute Debuts Educational YouTube Channel
AboutSeafood enlightens consumers about the role of seafood in a healthy diet. Directed toward healthcare professionals and consumers, the AboutSeafood channel debunks myths and provides clarity about the role of seafood in a healthy diet.
November 13, 2019
The National Fisheries Institute (NFI) launched the AboutSeafood YouTube channel to educate consumers and healthcare professionals about seafood’s role in a healthy diet.
“Seafood is one of the healthiest foods on the planet, yet confusion still exists about how much to eat, what pregnant women and children’s seafood diets should look like, and how fish fits into an overall eating pattern,” said Jennifer McGuire, registered dietitian for NFI. “Through conversations with colleagues in the nutrition space, we hope to debunk myths and provide clarity about seafood.”
The core videos on the AboutSeafood YouTube channel feature McGuire with expert guests, such as registered dietitian and author of "My Two-Year-Old Eats Octopus," Nancy Tringali Piho. These 10-minute conversations include graphics, pullout quotes and tips for registered dietitians and consumers.
The channel also offers shorter videos in which McGuire shares quick facts about seafood nutrition.
“YouTube is the second-largest search engine behind Google, making it an important platform to provide accurate, actionable information about eating seafood from credentialed professionals,” said Lynsee Fowler, NFI’s communications manager. “We’re certainly not new to this space—we’ve produced more than 600 videos on our primary NFI YouTube account. But having a channel specifically focused on health and nutrition, that brings in specialists from all over, is an exciting new video effort.”
Viewers can get to know the AboutSeafood host in an introductory video in which McGuire shares her background in nutrition and describes what eating seafood looks like inside her home with her husband and three sons in Texas. McGuire explains that she lived in different cities during each pregnancy, and received conflicting and often inaccurate advice about eating seafood from her respective healthcare providers.
“Having a deep understanding of nutrition science is the backbone of the information my guests and I share in these conservations,” said McGuire. “By pairing that science with practical tips, we help healthcare professionals—and the families they interact with—get more seafood on the table.”
The channel will be regularly updated with new videos.
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