Sponsored By

Otis Spunkmeyer Launches New Grab-N-Go Portfolio

“No Funky Stuff” foods are now available in individually wrapped packaging.

Natalie Taylor, Senior Editor

January 1, 2018

1 Min Read
Supermarket News logo in a gray background | Supermarket News

Otis Spunkmeyer, a sweets brand under parent company ARYZTA, has launched its “No Funky Stuff” Grab-N-Go portfolio. Beginning in May, Otis Spunkmeyer now offers four new foods in convenient, individually wrapped packaging.

The new products are free from the “funky stuff” that consumers want to eliminate from their food. Otis Spunkmeyer’s “No Funky Stuff” line-up is made without high fructose corn syrup, partially hydrogenated oils, artificial colors and artificial flavors.

 

 

Otis Spunkmeyer’s “No Funky Stuff” Grab-N-Go portfolio includes:

  • Chocolate Chunk Cookie

  • Iced Lemon Loaf Cakes

  • Cinnamon Crumb Loaf Cake

  • Mini Brownie Bites

“Consumer research shows that people can’t resist a sweet snack to indulge in—it makes people happy,” says Charice Grace, Otis Spunkmeyer brand manager. “We’re seeing that when it comes to snacking, consumers are looking to buy foods containing better-for-you ingredients, no matter where they are, which is why we are introducing our individually wrapped ‘No Funky Stuff’ Grab-N-Go foods.”

Otis Spunkmeyer has recently been recognized for its commitment in removing the “Funky Stuff” from foods by the National Parenting Product Awards (NAPPA). The brand’s Iced Lemon Loaf Cake and Chocolate Chunk Cookie were named 2017 NAPPA awards winners. For the launch of its Grab-N-Go portfolio, Otis Spunkmeyer is partnering with the nation’s top convenience store operators, leading distributors and key associations such as AATAC (The Asian American Trade Associations Council).

About the Author

Natalie Taylor

Senior Editor

Natalie Taylor is senior editor of Winsight Grocery Business, responsible for reporting on the fresh category and West Coast retailer news. After four years in finance and educational publishing, Natalie’s passion for the latest culinary trends led her to the food industry, where she reported as a restaurant secret shopper and ultimately landed in the grocery world. A graduate from Quinnipiac University with a Bachelor of Arts degree in Journalism, Natalie has written for magazines, local newspapers and digital platforms. She loves soup dumplings and long walks down the produce aisle.

Stay up-to-date on the latest food retail news and trends
Subscribe to free eNewsletters from Supermarket News

You May Also Like