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Old Orchard Brands Shakes Up Summer with Frozen Drink Mixers

Lindsey Wojcik

January 1, 2018

1 Min Read
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Orchard Brands makes party planning easier than ever with the introduction of its new blend-and-serve line of frozen mixers, including Margarita, Pina Colada and Strawberry Daiquiri (PRNewsFoto/Old Orchard Brands) logo in a gray background | Orchard Brands makes party planning easier than ever with the introduction of its new blend-and-serve line of frozen mixers, including Margarita, Pina Colada and Strawberry Daiquiri (PRNewsFoto/Old Orchard Brands)Old Orchard Brands is making party planning easier than ever with the introduction of its new blend-and-serve line of frozen mixers, which includes Margarita, Pina Colada and Strawberry Daiquiri. All three varieties are sold in 12-ounce plastic cans with a suggested retail price of $1.98 each. All three flavors are made with real fruit juice, adding bold flavors to each mix. Each container makes up to six, eight-ounce servings. It can be blended with rum or just water to create a refreshing drink the whole family can enjoy. "There is nothing more refreshing than sipping a perfectly blended frozen beverage while taking in all summer has to offer," said Kevin Miller, vice president of marketing at Old Orchard. "The challenge is that a good frozen beverage is a complex ordeal when made from scratch, and many of the blend-and-serve varieties on the market today require inconvenient thaw times. The Old Orchard line is made with real juice, and it comes in a microwavable plastic can that cuts prep time in half so it's the perfect combination of taste, convenience and affordability." The frozen drink mixers are the latest addition to Old Orchard's existing line of frozen beverages that includes fruit juices, iced coffee, frozen lemonade and sweet tea varieties.

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