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THE SN LIST: TOP 10 FROZEN PIZZA BRANDS 2004-12-27
RANK: Brand; Dollar Sales; Dollar Sales % Chg YAgo; Dollar Share; Unit Sales; Unit Sales % ChgYAgo; Unit Share12.0: 84,943,160; (4.1%); 8.83) RED BARON: $269,430,874; 16.7%; 9.7%' 72,849,560; 20.3%; 7.54) FRESCHETTA: $208,530,848; 9.5%; 7.5; 39,318,980; 2.4%; 4.15) PRIVATE LABEL: $188,550,064; 14.5%; 6.8; 100,427,528; 10.46) TOTINO'S PARTY PIZZA: $181,886,064; 4.5%; 6.5; 143,036,896; 4.5%; 14.77)
December 27, 2004
1 Min Read
RANK: Brand; Dollar Sales; Dollar Sales % Chg YAgo; Dollar Share; Unit Sales; Unit Sales % ChgYAgo; Unit Share
12.0: 84,943,160; (4.1%); 8.8
3) RED BARON: $269,430,874; 16.7%; 9.7%' 72,849,560; 20.3%; 7.5
4) FRESCHETTA: $208,530,848; 9.5%; 7.5; 39,318,980; 2.4%; 4.1
5) PRIVATE LABEL: $188,550,064; 14.5%; 6.8; 100,427,528; 10.4
6) TOTINO'S PARTY PIZZA: $181,886,064; 4.5%; 6.5; 143,036,896; 4.5%; 14.7
7) TONY'S: $167,037,824; (11.1%); 6.0; 57,343,392; (11.4%); 5.9
8) STOUFFER'S: $103,124,504; (3.1%); 3.7; 33,804,072; (4.8%); 3.5
9) JACK'S ORIGINAL: $98,918,960; (1.3%); 3.6; 334,834,684; (0.2%); 3.6
10) CELESTE PIZZA FOR ONE: $79,717,088; (5.0%); 2.9; 53,493; 0.9%; 5.5
TOTAL U.S. - FDMx (Supermarkets, Drug and Mass stores - minus Wal-Mart); 52 weeks ending Dec. 28, 2003.
Source: Information Resources Inc.
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