Product of the Year Winners Revealed
Product of the Year USA revealed the 16 winning products here last week that have earned the right to bear the Product of the Year designation. Although
January 26, 2009
NEW YORK — Product of the Year USA revealed the 16 winning products here last week that have earned the right to bear the Product of the Year designation.
Although products are initially nominated by their manufacturer, and the field is narrowed by a panel of industry judges, and consumers ultimately determine the winners.
In October, program partner TNS polled more than 100,000 consumers about the innovativeness of over 40 entries. Beginning in March, the red POY logo will appear on winning products and on in-store displays.
“The POY program and red logo take out the guesswork, and let people know a product stands out for its innovation, value and benefit to the consumer,” said Colleen Kelly, managing director of POY, in a statement.
The winners:
Frozen Foods: O Organics Four Cheese Stone Baked Pizza
Beverages: Canada Dry Green Tea Ginger Ale
Kid’s Nutrition: Mott’s For Tots
Child Care: Similac Simple Pac
Air Care: Oust Surface Disinfectant & Air Sanitizer
Body Care: Olay Spa Exfoliating Ribbons Body Wash
Cosmetics: Covergirl LashBlast
Hair Care: Pantene Pro-V Beautiful Lengths
Household Products: PUR Flavor Options
Insect Repellent: Off Smooth & Dry Aerosol
Men’s Deodorant: Degree Men Absolute
OTC Medicine: Zyrtec Allergy
Outdoor Products: Kelsyus Original Canopy Chair
Professional Hair Care: Wella System Professional Gloss On
Women’s Deodorant: Degree Women Ultra Clear
Home Technology: Duracell Color Mini Charger
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