Minyard to Use Aisle Signs With Ads in 49 Stores

COPPELL, Texas — Minyard Food Stores here has selected the AirShow Aisle Marker Program to replace its existing aisle signs in 49 of its 59 stores, including Minyard, Sack-n-Save and Carnival, Dallas-based Combustion Media announced yesterday. The AirShow Aisle Marker Program at Minyard will use about 34 aisle signs hung above aisles as a navigational tool and an advertising platform for brands and services. “We were very happy with the evaluation results from the AirShow In-Store Media Program and are excited to offer our brands the unique advertising opportunity to take prominence over the aisle,” said Marjie Price, vice president of marketing for Minyard Food Stores, in a statement. “We also think our customers are going to enjoy the easy navigational system the new AirShow Aisle Markers provide.”

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